Top Business Schools for Luxury Brand Management 2020

From Armani to Versace and Ralph Lauren, luxury brands accounted for over $300 billion in 2018 alone, by some estimates. And with surging demand from the emerging middle classes in countries like India and China, the industry is poised for more growth. An MBA in Luxury Brand Management can lead to a variety of jobs in this sector, including roles like marketing managers, business development consultants, and brand managers. Some schools offer specialized MBA programs in Luxury, as well as related fields like Fashion or Retail. Some MBA programs in the space include internships with luxury firms.

New York City, New York 157 Followers 236 Discussions
NYU - Stern

From Madison Avenue to the Waldorf Hotel, New York City radiates luxury. Stern taps into this by offering a career path in “Luxury and Retail” and a specialization in Luxury Market. Stern MBA graduates have been employed by high-end companies like Burberry, Oscar de la Renta, and Coach. The school offers a one-year MBA in Fashion and Luxury, which includes project components that give students real-world experience in the industry.

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Cergy-Pontoise, France 36 Followers 167 Discussions
ESSEC

ESSEC offers a specialized MBA in International Luxury Brand Management, where students can focus on specific sectors, such as wine and spirits or fragrances and cosmetics. A two-month long field project provides direct experience with a luxury company.

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London, United Kingdom 146 Followers 436 Discussions
London Business School (LBS)

London has always been a good place for those interested in the luxury industry, and LBS has nurtured interest in the industry through a variety of means, including special scholarships. In partnership with the Walpole organization, the school also hosts the “Luxury Leaders of Tomorrow,” which helps luxury-minded students aim for jobs in the industry. 

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Jouy-en-Josas, France 91 Followers 352 Discussions
HEC Paris

Home to high-end labels like Chanel and Louis Vuitton, the City of Lights is a primary destination for those interested in luxury. With this in mind, HEC Paris offers MBA students the opportunity to pursue a certificate in luxury strategy. There's also a Luxury Club, where students can make connections with the industry.

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New York City, New York 146 Followers 235 Discussions
Columbia CBS

Together with the New York-based New School, Columbia offers a semester-long master class in “Design and Marketing of Luxury Goods,” where students learn about developing marketing strategies for luxury brands. Students can also make connections with the local luxury brands through Columbia's Retail and Luxury Goods Club.

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Bologna, Italy 37 Followers 23 Discussions
Bologna BBS

Home to brands like Lamborghini and Maserati, Bologna is a good place to be if you're interested in high-end, fast machines. But Bologna Business School's MBA concentration in Design, Fashion, an Luxury Goods covers more than just cars: students learn about marketing clothing, watches, and boats as well.

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Fontainebleau, France 63 Followers 284 Discussions
INSEAD - Europe Campus

Luxury brand management is big at INSEAD – there's a Consumer and Luxury Goods student club, which coordinates speakers and activities; brands like L'Oréal and Louis Vuitton regularly recruit grads. The school co-hosts on a Luxury Forum in Paris each year.

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Milan, Italy 63 Followers 191 Discussions
SDA Bocconi

This school has partnered with GUCCI, LVMH and Valentino to offer an MBA concentration in Luxury Brand Management. Students in this track get hands-on experience in the field, with an in-company project at a luxury firm. The school’s Milan location puts it in the heart of one of the world’s luxury centers.

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Monaco, Monaco 13 Followers 27 Discussions

The school's MBA program offers a luxury specialization that covers industry topics like e-commerce and consumer behavior. Meanwhile, the school also offers a specialized 16-month Master in Luxury Goods and Services program, which covers topics in marketing, consumer behavior, trends in digital, as well as how these topics relate to luxury brand management.

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Euralille, France 12 Followers 46 Discussions
Skema

Although the French school doesn't offer an MBA in luxury management, it made international waves several years ago when it started offering its tried-and-true MSc in Luxury and Fashion Management on its campus in China, to help students tap into the growing demand for luxury talent in that country.

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