UCSD Announces New Master of Science in Business Analytics

12-month program to prepare students to use data and analytics to generate business insights and identify opportunities

UC San Diego's Rady School of Management has announced plans to launch a new Master of Science program in Business Analytics.

The program will arm students with the quantitative skills that they need to use data to generate business insights, identify opportunities, and develop solutions to business problems, meeting a growing need of businesses everywhere.

“Companies are increasingly data driven and there is a vast need for professionals who are able to analyze that data and translate it into meaningful business outcomes,” according to  Rady School Dean Robert S. Sullivan. 

“The Rady School’s Master of Science in Business Analytics provides students with the unique skillset needed to quickly make a significant impact at companies that rely on data for business solutions.”

The school promises that the program will be practical, addressing business challenges rather than have classically organized around specific topics. "For example," according to Vincent Nijs, the program's co-director, "we do not have any traditional classes on statistics. Rather, classes will focus on an array of topics such as customer analytics, business intelligence, supply chain analytics and will prepare students to apply methods like experimentation, statistics and machine learning to help formulate and answer business questions."

"The program we developed will be challenging and intense for students, but also hands-on and practical."

The program's core curriculum features classes in "Business Analytics in Marketing, Finance, and Operations," "Collecting and Analyzing Large Data," and a capstone course, among others. Students can customize the program through a wide range of elective courses such as "Creativity and Innovation," Behavioral Finance," and "Social Media Marketing."

With the new program, Rady joins a growing number of business schools around the world that are offering master's-level programs in business analytics. In 2013, ASU's Carey School of Business launched a Master of Science in Business Analytics; this year France's ESSEC Business School is on track to launch an MSc in Data Science and Business Analytics. Earlier this month, the University of Dallas announced that it would also launch a Master of Science in Business Analytics. Other schools that offer similar programs include NYU's Stern School of Business, the University of Miami, and the University of Texas at Austin's McCombs School of Business.

Like many of these other programs, Rady's new Master of Science in Business Analytics does not require work experience to apply. It's open to both recent graduates and experienced professionals. Applications are now being accepted for the program's fall 2016 start.

Rady's full-time MBA program is listed as one of the top 10 MBA programs in California by FIND MBA.

For more information, please see the UCSD - Rady news release announcing the launch of the Master of Science in Business Analytics.


Photo: "The Rady School of Management in Roosevelt College at UCSD by Tktktk / Creative Commons (cropped and rotated)

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