Best Program for Learning Premium Brand Management If You Can't Leave Your Own Business?


Hello,

I would like to ask a question here. I live in Indonesia now. I have 7 years of working experience with among 2 of them I have spent in Japan, serving as a CTO for company I cofounded where I managed a team of IT people to develop the system and helped with business development in smaller portion. For 5 years, I was working on IT engineering-related area. For the rest of 2 years I am actually working on a startup, making a marketplace for artisans to sell their products overseas and also help them market and open access to international market. However, I do notice that the international competition landscape for premium-to-luxury products is tough and I need to establish the management standard for the artisans to make sure their products can meet the quality of what customers expect as well as strong connections

I actually started my Global MBA application from December last year and have been accepted at EDHEC Business School for their Global MBA program and about to depart this September. However, the first time I applied to them, I didn't think the workload of my business increases to the point that it's difficult for me to attend full-time MBA as I need to relocate myself to another country. That is why I am about to withdraw my application from EDHEC.

I would like to ask for any advice. Is there any good program that I can attend where you can learn flexibly regarding the premium or luxury brand management and marketing without having to relocate to near the campus for quite some time as I realize this would be wasting a lot of time and money for me?

In addition, what would be the best program where I can have a chance to pitch my business idea and open network to gain access for international sales?

Thank you

[Edited by Ahmad Ridwan Fauzi on Aug 05, 2022]

Hello,<br>
I would like to ask a question here. I live in Indonesia now. I have 7 years of working experience with among 2 of them I have spent in Japan, serving as a CTO for company I cofounded where I managed a team of IT people to develop the system and helped with business development in smaller portion. For 5 years, I was working on IT engineering-related area. For the rest of 2 years I am actually working on a startup, making a marketplace for artisans to sell their products overseas and also help them market and open access to international market. However, I do notice that the international competition landscape for premium-to-luxury products is tough and I need to establish the management standard for the artisans to make sure their products can meet the quality of what customers expect as well as strong connections<br>
I actually started my Global MBA application from December last year and have been accepted at EDHEC Business School for their Global MBA program and about to depart this September. However, the first time I applied to them, I didn't think the workload of my business increases to the point that it's difficult for me to attend full-time MBA as I need to relocate myself to another country. That is why I am about to withdraw my application from EDHEC.<br>
I would like to ask for any advice. Is there any good program that I can attend where you can learn flexibly regarding the premium or luxury brand management and marketing without having to relocate to near the campus for quite some time as I realize this would be wasting a lot of time and money for me?<br>
In addition, what would be the best program where I can have a chance to pitch my business idea and open network to gain access for international sales?<br>
Thank you
quote
Duncan

The obvious choice here is EMiLUX, launched by ESSEC and SDA Bocconi. See: https://www.sdabocconi-recruiting.com/d/file/contents/2019/02/5c6f97c544b49.pdf 

Their co-operation has ended so there are now two alternative EMiLUX degrees, run by those two schools. ESSEC has a more global orientation: https://executive-education.essec.edu/en/program/executive-diplomas/luxury-management/program/ Bocconi is more focused on the internationalisation of European brands: https://www.sdabocconi.it/en/specialized-master-full-time-executive/emilux 

The obvious choice here is EMiLUX, launched by ESSEC and SDA Bocconi. See: https://www.sdabocconi-recruiting.com/d/file/contents/2019/02/5c6f97c544b49.pdf&nbsp;<br><br>Their co-operation has ended so there are now two alternative EMiLUX degrees, run by those two schools. ESSEC has a more global orientation: https://executive-education.essec.edu/en/program/executive-diplomas/luxury-management/program/ Bocconi is more focused on the internationalisation of European brands: https://www.sdabocconi.it/en/specialized-master-full-time-executive/emilux&nbsp;
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Thanks for the reply Duncan! I will definitely check them

Thanks for the reply Duncan! I will definitely check them
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