Did anybody see that Skema was going to start offering its Masters in Luxury and Fashion Management Program on its China campus starting this year?
It seems like the demand for luxury goods in China will be a huge boom for this industry - and I'd imagine that a reputable school like Skema is in a great position to tap into this.
I'm sort of interested in this - but do you think a westerner with only precursory knowledge of Chinese culture and no language knowledge whatsover would do ok there?
Skema's Luxury Program in China?
Posted Jul 02, 2011 19:44
It seems like the demand for luxury goods in China will be a huge boom for this industry - and I'd imagine that a reputable school like Skema is in a great position to tap into this.
I'm sort of interested in this - but do you think a westerner with only precursory knowledge of Chinese culture and no language knowledge whatsover would do ok there?
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How a specialized program in luxury can help you tap into a growing market
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From Armani to Versace and Ralph Lauren, luxury brands accounted for over $300 billion in 2021 alone, by some estimates. And with surging demand from the emerging middle classes in countries like India and China, the industry is poised for more growth.
An MBA in Luxury Brand Management can lead to a variety of jobs in this sector, including roles like marketing managers, business development consultants, and brand managers. Some schools offer specialized MBA programs in Luxury, as well as related fields like Fashion or Retail.
Many students interested in breaking into the luxury sector gravitate to hubs like Paris or Milan, where many of the top firms are based; others go to New York City or London to be in the heart of the action. Being near to luxury firms can help with networking opportunities; some students also opt to pursue MBA internships in luxury firms, for hands-on experience in the sector.
See a list of the Top 10 MBAs for Luxury below.
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