Salford Business School Launches New MOOC Focused on Digital and Social Media Marketing

New course set to launch at the end of September on Iversity

The UK's Salford Business School, as part of a consortium of European universities, will launch a new Massive Open Online Course (MOOC) focused on digital and social media marketing.

The new MOOC is called "Digital and Social Media Marketing," and will take six weeks to complete. The course will help participants analyse, plan, execute and evaluate digital marketing activities. It's designed for organizations who want to establish (or improve) their digital and social media strategies, as well as simply anybody who is interested in digital and social media marketing.

The course will cover a range of important topics in the space, including search engine optimization (SEO), social media optimization, and affiliate marketing, among others.

"Digital and Social Media Marketing" will begin on the learning platform Iversity beginning on September 28. Participants should budget around four to six hours per week to work on the course.

For more information, please see the Salford Business School news release announcing the launch of the new MOOC.


Photo: "Maxwell Building, Salford University" by Ian Roberts / Creative Commons (cropped and rotated)

Comments


Related Business Schools

Salford, United Kingdom 5 Followers 15 Discussions

More MBA News

Nov 20, 2019

The Financial Times Refreshes EMBA Ranking for 2019

Nov 20, 2019

More MBA News

MBA Articles

Blurred Lines: Hybrid Online and Campus MBA Courses Come of Age

Dec 10, 2019

Business schools are moving towards a new paradigm, where the physical dimension is not alternative to the digital one; they are integrated

Tech MBAs Help Students Win Big Tech Jobs

Dec 04, 2019

Several business schools have established niche MBAs as demand for technology managers intensifies

MBA Applications are Down in the US, but are Booming Elsewhere

Nov 22, 2019

Prospective students have abundant options for study destinations

More Articles

Related Top 10 Lists

More Top 10 Lists