Salford Business School Launches New MOOC Focused on Digital and Social Media Marketing

New course set to launch at the end of September on Iversity

The UK's Salford Business School, as part of a consortium of European universities, will launch a new Massive Open Online Course (MOOC) focused on digital and social media marketing.

The new MOOC is called "Digital and Social Media Marketing," and will take six weeks to complete. The course will help participants analyse, plan, execute and evaluate digital marketing activities. It's designed for organizations who want to establish (or improve) their digital and social media strategies, as well as simply anybody who is interested in digital and social media marketing.

The course will cover a range of important topics in the space, including search engine optimization (SEO), social media optimization, and affiliate marketing, among others.

"Digital and Social Media Marketing" will begin on the learning platform Iversity beginning on September 28. Participants should budget around four to six hours per week to work on the course.

For more information, please see the Salford Business School news release announcing the launch of the new MOOC.


Photo: "Maxwell Building, Salford University" by Ian Roberts / Creative Commons (cropped and rotated)

Comments


Related Business Schools

Salford, United Kingdom 5 Followers 14 Discussions

More MBA News

Apr 16, 2019

MBA Accreditation Awarded to Chulalongkorn Business School, Indian Institute of Management Indore and Others

Apr 16, 2019

More MBA News

MBA Articles

UK Business Schools Are Resilient Despite Brexit

Apr 15, 2019

The proportion of students who want to get their degrees in Britain has actually increased since the Brexit vote, thanks in part to the pound’s plunge in value

Specialist MBA Degrees Find their Niche in Business Education

Apr 10, 2019

General and specialized MBAs both have distinct advantages. Which one prospective students choose will come down to their planned career path

Why MBA Rankings are Set for a Rethink

Mar 15, 2019

The lists are an invaluable resource for MBA aspirants. But critics claim they have too much influence over student choice and course design

More Articles

Related Top 10 Lists

More Top 10 Lists