DeGroote to Launch an Executive MBA Program in Big Data and Strategy

New EMBA to help participants "translate data into strategy"

Canada's McMaster University DeGroote School of Business has announced the launch of a new Executive MBA program with a focus on topics in big data and strategy.

The new program is called the 'EMBA in Digital Transformation,' and promises to help participants "translate data into strategy," according to a news release issued by the school.

To do so, the program will deliver content in core management topics like finance, marketing, and strategy, while also providing an overview of technical learning content in data science and business analytics.

The new EMBA will be delivered over four residential modules of between 10 days and two weeks long. Three of the residencies will be held on McMaster's campus in Burlington, Ontario; while one will be held in Silicon Valley. The program's residencies will be spread out over a period of 15 months, with online learning activities in between.

The EMBA in Digital Transformation is supported by corporate sponsors including the Canadian Imperial Bank of Commerce (CIBC) and IBM. IBM has been active in supporting master's-level business programs with a focus on business analytics; over the past few years the firm has also sponsored MSc programs in business analytics from schools like CEU Business School in Budapest and the Connecticut-based Lally School of Management and Technology at the Rensselaer Polytechnic Institute. 

IBM has also worked with HEC Paris to develop MBA courses that focus on business analytics.

To apply for DeGroote's new EMBA program, the school suggest that candidates have at least a bachelor's degree with a B average in their two most recent years of study, along with a minimum of five years of managerial experience.

The program is generally aimed at director- and VP-level candidates working in a wide range of industries and functional areas. In this sense, the program will most likely be aimed at a more senior-level cohort than many of the MSc and MBA programs in business analytics offered elsewhere.

The EMBA in Digital Transformation is set to launch in April 2016. For more information, please see the DeGroote School of Business' EMBA in Digital Transformation program webpage.

Image: McMaster's Burlington campus / courtesy DeGroote School of Business

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