ESIC Marketing


iNSPIRED

and btw which one did you choose?

and btw which one did you choose?
quote
Duncan

Lots of questions, so I have put my answers under your questions.

Which Bocconi you are referencing to?
- The one in Milan.

Do you think that studying Marketing in business school is better than studying it in Kings College for instance, what would be the main difference?
- If it's an accredited, ranked school then you'll have a better education and better outcomes.

isnt though GRE easier when it comes to math?
- No. Schools that accept the GRE and GMAT will look for similar levels of verbal and quantitative skill. If you did okay in maths when you were 16, then the GMAT isn't that hard.

why everybody is always talking about GMAT.
- It's the most widely accepted admissions text for graduate business schools, and the best predictor of success in them.

Are less universities accepting GRE?
- Fewer than accept the GMAT, yes.

What universities overall you would recommend for Marketing then?
- For MSc degrees in western Europe, the top dozen here: http://www.best-masters.com/ranking-master-marketing-in-western-europe.html#.UPRuiqFq1yA

and btw which one did you choose?
- I changed my mind after applying to those schools, and completed my studies at London Business School.

Lots of questions, so I have put my answers under your questions.

Which Bocconi you are referencing to?
- The one in Milan.

Do you think that studying Marketing in business school is better than studying it in Kings College for instance, what would be the main difference?
- If it's an accredited, ranked school then you'll have a better education and better outcomes.

isnt though GRE easier when it comes to math?
- No. Schools that accept the GRE and GMAT will look for similar levels of verbal and quantitative skill. If you did okay in maths when you were 16, then the GMAT isn't that hard.

why everybody is always talking about GMAT.
- It's the most widely accepted admissions text for graduate business schools, and the best predictor of success in them.

Are less universities accepting GRE?
- Fewer than accept the GMAT, yes.

What universities overall you would recommend for Marketing then?
- For MSc degrees in western Europe, the top dozen here: http://www.best-masters.com/ranking-master-marketing-in-western-europe.html#.UPRuiqFq1yA

and btw which one did you choose?
- I changed my mind after applying to those schools, and completed my studies at London Business School.
quote
iNSPIRED

what do yoou think about postponing a year but then i will have 3 years work experience by the time i start isnt that too late for masteR?

what do yoou think about postponing a year but then i will have 3 years work experience by the time i start isnt that too late for masteR?
quote
Duncan

I think postponing for a year would be great. With three years' work experience, you could do an MBA or an MSc. That would give you more flexibility and much more value for only slightly more of an investment. 20K EUR will get you into MBAs at great schools similar to EADA, like ALBA, EOI or Università Cattolica del Sacro Cuore. Or (my recommendations) you could take the extra time to see if there are places outside Mediterranean Europe that might interest you.

You could also use this time to think over your career and personal goals. You seem to be so constrained by your ideas about geography and climate, but Spain doesn't have a unique climate: http://en.wikipedia.org/wiki/File:Europe_Koppen_Map.png and there are places all over the world with similar climates, none of them have 26% unemployment.

Also, think about the sort of work you want to do. Find people who are doing that work and see what their backgrounds are.Find out where in the world demand is growing the most for that skill.

I think postponing for a year would be great. With three years' work experience, you could do an MBA or an MSc. That would give you more flexibility and much more value for only slightly more of an investment. 20K EUR will get you into MBAs at great schools similar to EADA, like ALBA, EOI or Università Cattolica del Sacro Cuore. Or (my recommendations) you could take the extra time to see if there are places outside Mediterranean Europe that might interest you.

You could also use this time to think over your career and personal goals. You seem to be so constrained by your ideas about geography and climate, but Spain doesn't have a unique climate: http://en.wikipedia.org/wiki/File:Europe_Koppen_Map.png and there are places all over the world with similar climates, none of them have 26% unemployment.

Also, think about the sort of work you want to do. Find people who are doing that work and see what their backgrounds are.Find out where in the world demand is growing the most for that skill.
quote
iNSPIRED

Hi Duncan,

I would not want to postpone for a year and i would want to study Marketing i think that regardless of my experience i have a lot to build in. Another important questions ... lets say i can get accepted in LSE .. is that better than studying in ESADE having in mind in LSE i would be studying course in media and communications which does not really teach marketing.. or lets say sociology in oxford.. graduating from where would give me better job prospectives... is the name or what exactly you can and know are more important?

Hi Duncan,

I would not want to postpone for a year and i would want to study Marketing i think that regardless of my experience i have a lot to build in. Another important questions ... lets say i can get accepted in LSE .. is that better than studying in ESADE having in mind in LSE i would be studying course in media and communications which does not really teach marketing.. or lets say sociology in oxford.. graduating from where would give me better job prospectives... is the name or what exactly you can and know are more important?
quote
Duncan

That's an interesting question. I I don't know what the career outcomes are for those programmes in media or sociology, and I suggest you ask the schools involved. My gut instinct is that graduates from those programmes will have similar outcomes to undergraduates in the job market. Looking at the LSE programme, for example (http://www2.lse.ac.uk/study/graduate/taughtProgrammes2013/MScMediaAndCommunications.aspx), I don't see any courses which would equip you to work in the media or as a communications executive. It's very much an academic and theory-oriented conspectus of the media.

So, while it's important to say that those programmes in social theory will have lower starting salaries, they will also give graduates much slower career progress on average, because they don't arrive in the workplace with the skills and business knowledge needed to allow them to progress quickly.

In contrast, for the last year I've been working for a public relations company a couple of kilometers from the Cass school. We've had three young graduates from the Cass MSc pathway in marketing working there. They really hit the ground running, and will progress fast, because they have developed excellent business and marketing knowledge, really practical frameworks for marketing strategy and brand management, and strong consulting and team working skills.

Their careers will accelerate much fast than those of the graduates in social theory.

Have you looked at the Copenhagen double degree programmes with ESADE and Bocconi? Perhaps that's a good way to get a great education more affordably, and still get a year in the Mediterranean climate?

That's an interesting question. I I don't know what the career outcomes are for those programmes in media or sociology, and I suggest you ask the schools involved. My gut instinct is that graduates from those programmes will have similar outcomes to undergraduates in the job market. Looking at the LSE programme, for example (http://www2.lse.ac.uk/study/graduate/taughtProgrammes2013/MScMediaAndCommunications.aspx), I don't see any courses which would equip you to work in the media or as a communications executive. It's very much an academic and theory-oriented conspectus of the media.

So, while it's important to say that those programmes in social theory will have lower starting salaries, they will also give graduates much slower career progress on average, because they don't arrive in the workplace with the skills and business knowledge needed to allow them to progress quickly.

In contrast, for the last year I've been working for a public relations company a couple of kilometers from the Cass school. We've had three young graduates from the Cass MSc pathway in marketing working there. They really hit the ground running, and will progress fast, because they have developed excellent business and marketing knowledge, really practical frameworks for marketing strategy and brand management, and strong consulting and team working skills.

Their careers will accelerate much fast than those of the graduates in social theory.

Have you looked at the Copenhagen double degree programmes with ESADE and Bocconi? Perhaps that's a good way to get a great education more affordably, and still get a year in the Mediterranean climate?
quote

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